I took the plunge and launched the business in 2011 in the midst of a Global recession looking to bring great quality products to our little town. We originally opened under the name of The Cooks Cupboard in the small Welsh valley's town of Blackwood. As our loyal customer base grew it allowed the business to grow from strength to strength, and in 2014 we took the decision to move into our current home in the town of Newbridge.

We were given the warmest welcome from the residents of Newbridge and that along with our new larger space meant we were able to expand our range of products and services we could offer our customers. Along with our cookware and cake decorating supplies we also began to stock homewares and balloons.

This expansion brought extra work to our team and as we found ourselves managing many different social media pages that each represented the different branches of the business, the decision was taken to undergo a small name change to Kate's Cupboard. This minor but significant change allowed us to bring everything under one roof in terms of social media which in turn has freed up time for our team to dedicate to other areas.

Fundamentally every other aspect of the business has remained the same. We strive to provide exceptional professional customer service with the personal touch. Our small team means our customers are dealing with the same team from point of order to receipt of goods. Every order we receive whether it be online or in store means so much to us and drives us to improve and grow every day.

We’re not just an online business. Our retail store sells everything from cooking and kitchenware supplies, cake decorating and sugarcraft supplies, giftware and decorative homewares to inspire and if you are local our balloon designs are available from store. We’re based in Newbridge in South Wales, so if you live locally, or you’re visiting the area we would be delighted to welcome you.

As always thank you so much to each and every one of you for your support. No matter how big or small the order it really does matter to us.

For me it’s personal, even more so now I have 'literally' put my name to the business and hearing your word-of-mouth recommendations you give to others about us and seeing so many familiar faces week after week is so heart warming and strengthens our belief in what we do.

Best wishes

Kate and the Team x